Why People Love Starbucks?

Why Go to Starbucks?

Starbucks is arguably the most successful coffee company in the world, and a part of daily life in most American cities. This chain has given rise to the current coffee culture in the country, and changed how Americans think about coffee. How has Starbucks managed to become a national icon and why people love Starbucks so much?

Why People Love Starbucks

#1 The Coffee Itself

Starbucks opened its first shop in 1971, and started expanding outside the Seattle area in 1987. At that time, coffee connoisseurs were rare in the US, and espresso was seldom found outside of Italian restaurants. At diners and donuts shops across the country, people drank generic, mass-produced and often weakly brewed coffee.

Starbucks Coffee

A generation of Americans has grown up with Starbucks as the better alternative to their grandparents’ coffee. Food critics aren’t big fans of Starbucks’ over-roasted beans – in fact, in blind taste-tests most people prefer McDonald’s – but the coffee is a definite improvement on what was standard before. It’s good enough, and that’s good enough for most people.

#2 The Specialty Drinks

For many customers, it’s all about the Caramel Latte Granita, or the Frappuccino or Pumpkin Pie Latte. It has to be said that the excessive roasting gives the espresso shots a flavor that works well with these sweet concoctions. These drinks are so popular that other coffee chains have had to introduce similar products in order to compete.

Starbucks Frappuccino

Just be aware that some of these drinks can top 500 calories if you order the “venti” size, and more if you add whipped cream.

#3 The Brand, A Majorr Reason As Why People Love Starbucks

Above all, Starbucks has successfully branded itself as a little bit of luxury that almost everyone can afford. With its Italianized names, it’s inviting décor, and even its unreasonably high prices, Starbucks feels like an indulgence or a reward. It’s easier to drag yourself to work on a Monday morning when you treat yourself to your favorite latte on the way. Many studies have shown that our enjoyment of foods and drinks, even our perception of how they taste, is enhanced by branding and clever packaging.

Starbucks Cafe

#4  The “Third Place”

The rise of Starbucks has happened in parallel with some big changes in how people live, work and interact. Urban planners speak of a “third place” which is neither home nor work, but a neutral community space where people can meet on an equal footing. A cup of coffee may cost more at Starbucks than at McDonalds, but you’re also paying rent on a pleasant, inviting living room where you can stay for a while and meet with friends or work colleagues. With the rise of the Internet, more people are working from home, and what better way to deal with the isolation than to spend part of your day working from a coffee shop? Free Wi-Fi is another secret to Starbucks’ success.

Starbucks New York

In a country where the coffee choices used to be limited to “Regular or Sanka,” Starbucks has forever changed the way people consume coffee. You can find their cafés in most urban neighborhoods and even in many cities when you travel abroad. With its blend of luxury and familiarity, and with the popularity of its signature drinks, it’s no wonder that Starbucks dominates the American coffee landscape.

#5 The Starbucks Store

Apart from providing a good ambiance and coffee, the brand also has an array of things to offer in the cafe and this might also be the reason as of why people love Starbucks. One can also prepare coffee like them at home with a host of products by Starbucks. From Coffee beans to Coffee Makers; from Cups to Tumblr, they sell many things to keep their customers engaged. Few of their popular products are:

Starbucks Verismo Coffee Maker

This is a favorite among many customers of Starbucks. It helps you perpare few of the delicious drinks by Starbucks at home. This is a Single Serve Pod Machine, so no worries of much cleaning and maintenance. It has height adjustable drip tray, quickly removable water tank and auto off function. The machine heats up merely in 15 seconds and that is quick.

Starbucks Verismo 580 Brewer Black (Kitchen)

List Price:$199.99
New From:$280.18 USD In Stock
Used from:$280.18 USD In Stock

Starbucks Italian Roast

Another marvellous product by the brand is the Italian Roast Coffee. This is 100% Arabica coffee micro grounded, that can just be prepared by adding a cup of hot water.

Starbucks VIA® Ready Brew Italian Roast Coffee (50 count) (Grocery)

List Price:$39.09 USD
New From:$39.09 USD In Stock
Used from: Out of Stock

Starbucks Venti Insulated Travel Tumbler

If you are a travelholic or have less time to sit, than you are going to like this product. This is an insulated clear Travel Tumbler by Starbucks. It’s refreshed design keeps you coffee visible.

Starbucks Cold Cup Venti 24 oz (Kitchen)

List Price:$10.95 USD
New From:$23.85 USD In Stock
Used from:$16.02 USD In Stock

There are many more products by Starbucks and you can have a look on them by clicking here.

At the end, we would like to say that Starbucks actually provides a great atmosphere and services to meet and enjoy with your loved ones and that is what the reason behind Why People Love Starbucks.

(You might also like to know about Rising Starbucks Culture in India)

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4 thoughts on “Why People Love Starbucks?

  1. From my own personal experiences observing these beasts…

    They’re attention-seeking, status-minded, narcissist types. They think by shelling out $5+ for a miserable coffee in a flashy Cafe is a means of associating with high class sophisticates; as in joining a free country club of exclusives.

    In other words, it’s all about Image over Substance. This makes perfect since considering that America is now officially a Narcissist Nation (just look what the people voted into the White House).

    The sad part is that they don’t realize that everything is Cumulative. $5 here and $5 there and $5 over there…all adds up. This is the Real reason why the American middle class and working class are screwed. The 1%ers didn’t “steal” their money–they Gave Their Money Away to the 1%ers running the country. End result: the people self-destructed in massive orgies of overspending beyond their means (even if it was done Very gradually) until being in debt became the norm (if one neighbor/friend does it, they All do it and Accept it!).

    As for me, I don’t drink coffee and you couldn’t Pay me to buy any of that crap in Starbucks. I go home, put a kettle on the gas stove, boil water, pour it into a cup with a teabag in it.
    Total cost: TWO CENTS, and I get all the refills I want from it.
    I’m financially independent. You can guess how I achieved this status.

    • Hi Lenny,
      Thanks for your feedback but we are here not talking about each and every person, but a portion of person that likes Starbucks. If you don’t like Starbucks, visit our pages about Drip Coffee Makers or French Press that will provide you info about making coffee at home.

  2. Regarding the other comment… Because everyone who goes to Starbucks lives beyond their means? I’m a student and my daily lattes at Starbucks fuel my studying, plus the atmosphere is beautifully nice and allows me to focus. Starbucks is a lovely, cost-efficient place to go… and yes, the refills are free here, too. You can judge as much as you’d like but I’ve met nothing but nice people in this community of coffee drinkers, in fact even nicer than those who go to independent coffee shops. I’m doing well myself, but you will see me in the window of Starbucks everyday because it makes my day.

    Oh, and please don’t judge the whole country simply by the president. Everyone here makes jokes about what a joke the guy is, or at least everyone in my crowd.

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